Number One Reason for Reprinting a Print Order

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According to a recent survey from GATF (Graphics Arts Technical Foundation), the number one reason for printers’ reprints was due to unacceptable color in print. There has been a general lack of communication, and knowledge, in the print industry that’s been the main cause. Surprisingly, there are many printers that do not have color profiles for their printing conditions. These printers should be avoided due to the lack of being able to produce consistent color off their press.

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